How New Zealand’s smoking ban got stubbed out – and what the UK can learn from it
Big tobacco ‘working in the shadows’ blamed for killing off NZ’s pioneering plan to protect future generations
When New Zealand announced its world-first law to ban smoking for future generations it was widely hailed as a life-saving plan that would prevent thousands of smoking-related deaths, flatten out inequities in healthcare and save the economy billions of dollars.
The pioneering legislation – enacted in 2022 – introduced a steadily rising smoking age to stop those born after January 2009 from ever being able to legally buy cigarettes, alongside a slew of other measures to make smoking less affordable and accessible.
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