{"id":21453,"date":"2020-08-07T09:26:16","date_gmt":"2020-08-07T00:26:16","guid":{"rendered":"https:\/\/www.theguardian.com\/world\/2020\/aug\/07\/beer-brand-and-leather-store-unwittingly-named-after-maori-word-for-pubic-hair"},"modified":"2020-08-07T09:26:16","modified_gmt":"2020-08-07T00:26:16","slug":"beer-brand-and-leather-store-unwittingly-named-after-mori-word-for-pubic-hair","status":"publish","type":"post","link":"https:\/\/eastasianews.net\/wp\/?p=21453","title":{"rendered":"Beer brand and leather store unwittingly named after M&#257;ori word for &#8216;pubic hair&#8217;"},"content":{"rendered":"<p>Canada\u2019s Hell\u2019s Basement and a shop in Wellington both thought the word \u2018huruhuru\u2019 meant \u2018feather\u2019 \u2013 they were wrong<\/p>\n<p>A Canadian brewery and a leather store in New Zealand have found themselves in a hairy situation after using te reo M\u0101ori to unwittingly name their respective brands after pubic hair.<\/p>\n<p>Canadian brewery, Hell\u2019s Basement, called its New Zealand Pale Ale Huruhuru, while a shop in the New Zealand capital, Wellington, gave its entire outlet the name.<\/p>\n<p>\u201cSome people call it appreciation, I call it appropriation,\u201d te reo M\u0101ori exponent and TV personality Te Hamua Nikora said on Facebook, after explaining that most M\u0101ori would use the word \u201churuhuru\u201d as a reference to pubic hair.<\/p>\n<p> <span>Related: <\/span><a href=\"https:\/\/www.theguardian.com\/world\/2018\/oct\/15\/hello-death-coca-cola-mixes-english-and-maori-on-vending-machine\">&#8216;Hello, death&#8217;: Coca-Cola mixes English and M\u0101ori on vending machine<\/a> <\/p>\n<p> <a href=\"https:\/\/www.theguardian.com\/world\/2020\/aug\/07\/beer-brand-and-leather-store-unwittingly-named-after-maori-word-for-pubic-hair\">Continue reading&#8230;<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Canada\u2019s Hell\u2019s Basement and a shop in Wellington both thought the word \u2018huruhuru\u2019 meant \u2018feather\u2019 \u2013 they were wrongA Canadian brewery and a leather store in New Zealand have found themselves in a hairy situation after using te reo M\u0101ori to unwittingly&#8230;<\/p>\n","protected":false},"author":152,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sns_share_botton_hide":"","vkExUnit_sns_title":"","_vk_print_noindex":"","sitemap_hide":"","_veu_custom_css":"","veu_display_promotion_alert":"","vkexunit_cta_each_option":"","footnotes":""},"categories":[41,244,897,56,42],"tags":[],"class_list":["post-21453","post","type-post","status-publish","format-standard","hentry","category-asia-pacific","category-canada","category-maori","category-new-zealand","category-world-news"],"veu_head_title_object":{"title":"","add_site_title":""},"_links":{"self":[{"href":"https:\/\/eastasianews.net\/wp\/index.php?rest_route=\/wp\/v2\/posts\/21453","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/eastasianews.net\/wp\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eastasianews.net\/wp\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eastasianews.net\/wp\/index.php?rest_route=\/wp\/v2\/users\/152"}],"replies":[{"embeddable":true,"href":"https:\/\/eastasianews.net\/wp\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=21453"}],"version-history":[{"count":1,"href":"https:\/\/eastasianews.net\/wp\/index.php?rest_route=\/wp\/v2\/posts\/21453\/revisions"}],"predecessor-version":[{"id":21454,"href":"https:\/\/eastasianews.net\/wp\/index.php?rest_route=\/wp\/v2\/posts\/21453\/revisions\/21454"}],"wp:attachment":[{"href":"https:\/\/eastasianews.net\/wp\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=21453"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eastasianews.net\/wp\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=21453"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eastasianews.net\/wp\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=21453"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}